Junk food promotions could be targeted in a proposed Scottish Government clampdown on the country’s diet.
Items such as crisps, cakes and soft drinks are placed in-store as part of what has been described as a “comprehensive suite of actions”. These include promotions such as giving free samples, up-selling, coupons and how the items are displayed.
However, temporary price cuts and multi-packs are not targeted in the proposed measures, which have been put out for public consultation.
Wellbeing minister Joe Fitzpatrick said the proposals come as Scotland continues to have one of the worst public health records in Europe.
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